Based here on the Fylde Coast, one of our areas of expertise at Jones Harris is the tourism industry. We found this new guide about how to attract international customers particularly useful. It’s available to download from the Visit Britain website.
The online programme of resources covers all kinds of aspects of how to attract international customers to your tourism business.
In 2017 record numbers of overseas visitors came to Britain. Between them they spent an eye-watering £24.5 BILLION. The Fylde Coast already attracts a steady stream of international visitors. The Ballroom Dancing scene alone brings people to Blackpool from all over the world, including large numbers of visitors from China.
There’s no reason why your business couldn’t become a popular destination for foreign visitors.
How to Attract International Customers to your Tourism Business
The Visit Britain resources cover all aspects of international trade. It includes all of the aspects that you need to tap into this expanding market:
- The very basics of where to start and how to establish where your new clients may be
- To the development of a targeted marketing plan.
- And where to seek one-to-one advice
The programme is split into separate sections covering each area of advice. It’s well worth a look as many of the principles can easily be applied no matter where in the world your clients come from.
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If you think that the international market is a good opportunity for your business, don’t hesitate to get in touch with us here at Jones Harris. In a no-obligation chat we can advise you about where to start on this journey.
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